Dashing Diva – the world’s first nail spa and boutique, opened its doors in the Philippines in 2006 with its flagship salon inside Beauty Bar at the Powerplant Mall, Rockwell. The salon offers the most comprehensive range of nail care products and services along with a variety of complementary services like waxing and paraffin treatment.
Remember that first trip to a department store makeup counter? The tasteful taupe shadow, the slide out soap and that yellow moisturizer…all from one brand.
Times have changed. The advent of magazines seriously devoted to beauty has made today’s consumer incredibly brand savvy but not nearly as brand loyal.